"White for Life" is a program that rewards patients who visit their dentist twice per year for routine dental exams and cleanings. If your dentist is participating in this program, they will offer you at least a 50% discount on your first tooth whitenting procedure. Then, as long as you continue to schedule two appointments per year for routine dental exams and cleanings, the participating dentist will continue to offer you significant saving to re-whiten your teeth once per year. Many dentist are charging less than the 50% savings mandated by program participation.